Business Eine 9Cbersicht Erfolgreiches German PDF C91ee783d

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E-Business: Eine Übersicht für erfolgreiches B2B und B2C (German Edition) PDF




by Christian Aichele : E-Business: Eine Übersicht für erfolgreiches B2B und B2C (German Edition)

ISBN : #3658136863 | Date : 2016-07-05

Description :

PDF-0ce77 | Dieses Buch zeigt die Geschäftsmodelle des E-Business im B2B und B2C und erläutert Möglichkeiten und Gefahren, die sich durch die Anwendung von E-Business ergeben.E-Business, d.h. digitale Wertschöpfungsketten im B2B und B2C ersetzen mehr und mehr analoge Prozesse. Die Wirtschaft und der Wettbewerb werden digital. Welche Chancen und Risiken ergeben sich durch E-Business für Unternehmen und … E-Business: Eine Übersicht für erfolgreiches B2B und B2C (German Edition)


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[Pub.38xat] E-Business: Eine Übersicht für erfolgreiches B2B und B2C (German Edition) PDF | by Christian Aichele


E-Business: Eine Übersicht für erfolgreiches B2B und B2C (German Edition) by by Christian Aichele

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60 Minute Brand Strategist Essential Professionals PDF C4da12d6b

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60-Minute Brand Strategist: The Essential Brand Book for Marketing Professionals PDF




by Idris Mootee : 60-Minute Brand Strategist: The Essential Brand Book for Marketing Professionals

ISBN : #0973130830 | Date : 2004-09

Description :

PDF-792ec | Book by Mootee, Idris… 60-Minute Brand Strategist: The Essential Brand Book for Marketing Professionals


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[Pub.80pEy] 60-Minute Brand Strategist: The Essential Brand Book for Marketing Professionals PDF | by Idris Mootee


60-Minute Brand Strategist: The Essential Brand Book for Marketing Professionals by by Idris Mootee

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Marketing Strategies Services M Kostecki PDF 6c518b766

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Marketing Strategies for Services PDF




by M. M. Kostecki : Marketing Strategies for Services

ISBN : #0080423892 | Date : 1994-01-01

Description :

PDF-c9833 | What are the trends affecting the marketing of services? How is the current tendency towards customer orientation, globalization, deregulation and technological change determining the ways in which leading service firms conduct their marketing activities? Why is cross-sector fertilization particularly useful for services, and what type of strategic response is most likely to shape business success… Marketing Strategies for Services


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[Pub.58IYf] Marketing Strategies for Services PDF | by M. M. Kostecki


Marketing Strategies for Services by by M. M. Kostecki

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Guide Supply Chain Management Colin PDF 1b2dd1531

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Guide to Supply Chain Management PDF




by Colin Scott : Guide to Supply Chain Management

ISBN : #3642176755 | Date : 2011-04-06

Description :

PDF-c63ef | This guide brings supply chain theory to life. Written for people with a business interest in supply chain management, the book covers the key topics in eleven chapters, including plan, source, make, deliver and return as well as strategy, people, finance, customer service and outsourcing. Each chapter starts with a brief summary and learning objectives that guide the reader through the text. The … Guide to Supply Chain Management


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Guide to Supply Chain Management by by Colin Scott

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Meta Luxury Culture Excellence M Ricca PDF 3a5827ca7

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Meta-Luxury: Brands and the Culture of Excellence PDF




by M. Ricca : Meta-Luxury: Brands and the Culture of Excellence

ISBN : #0230293573 | Date : 2012-04-26

Description :

PDF-41f3c | Meta-Luxury sets out to define the ultimate meaning of true luxury, exploring it as both a culture and business model. Through the concept of Unique Achievement and the drivers of Craftsmanship, Focus, History and Rarity, the authors examine what is at the heart of true luxury through a unique series of conversations…. Meta-Luxury: Brands and the Culture of Excellence


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Meta-Luxury: Brands and the Culture of Excellence by by M. Ricca

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Customer Service Internet Relationships Competitive PDF 23158af80

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Customer Service on the Internet: Building Relationships, Increasing Loyalty, and Staying Competitive, 2nd Edition PDF




by Jim Sterne : Customer Service on the Internet: Building Relationships, Increasing Loyalty, and Staying Competitive, 2nd Edition

ISBN : #0471382582 | Date : 2000-05-08

Description :

PDF-7b961 | A comprehensive guide to taking full advantage of the Internet for customer care A dynamic customer service Web site can dramatically increase customer loyalty and provide a competitive edge that all companies strive to achieve. But in order to run a successful site, you must know the latest technologies and understand how to integrate them into your business strategy. Written by internationally r… Customer Service on the Internet: Building Relationships, Increasing Loyalty, and Staying Competitive, 2nd Edition


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Customer Service on the Internet: Building Relationships, Increasing Loyalty, and Staying Competitive, 2nd Edition by by Jim Sterne

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Marketing Konzeption RBCckgewinnung AusgewA4hlter Einzelhandelskunden Management Ansatz PDF 7725c3950

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Marketing‐Konzeption zur Rückgewinnung ausgewählter Einzelhandelskunden: Ein Relationship Management‐Ansatz am Beispiel des deutschen Buchhandels (German Edition) PDF




by Michael R. Geiß : Marketing‐Konzeption zur Rückgewinnung ausgewählter Einzelhandelskunden: Ein Relationship Management‐Ansatz am Beispiel des deutschen Buchhandels (German Edition)

ISBN : #365811648X | Date : 2015-10-23

Description :

PDF-ac5b2 | Diese Arbeit fokussiert die strategische Entwicklung einer Marketing-Konzeption zur Rückgewinnung und Abwanderungsverhinderung von (Buch-)Einzelhandelskunden. Systematisch werden jegliche Bausteine, die im Zusammenhang mit der Erstellung eines Rückgewinnungskonzepts stehen – im Sinne eines Pflichtenheftes – sowohl intensiv beleuchtet, bewertet als auch mögliche entscheidungsrelevante, fundierte… Marketing‐Konzeption zur Rückgewinnung ausgewählter Einzelhandelskunden: Ein Relationship Management‐Ansatz am Beispiel des deutschen Buchhandels (German Edition)


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[Pub.91FDx] Marketing‐Konzeption zur Rückgewinnung ausgewählter Einzelhandelskunden: Ein Relationship Management‐Ansatz am Beispiel des deutschen Buchhandels (German Edition) PDF | by Michael R. Geiß


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Electronic Commerce Communications Society Program PDF 848f45fd4

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Future of Electronic Commerce (A Communications & Society Program Book Series) PDF




by David Bollier : Future of Electronic Commerce (A Communications & Society Program Book Series)

ISBN : #0898431883 | Date : 1996-08

Description :

PDF-ffc23 | As an astonishing array of new electronic technologies is introduced to the marketplace, the foundations of global commerce are beginning to change in dozens of subtle and profound ways. Drawing on the expertise of 29 leading academics, business strategists, entrepreneurs, software makers, investors, journalists, and public policymakers, this book examines the communications and information techno… Future of Electronic Commerce (A Communications & Society Program Book Series)


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[Pub.57Opo] Future of Electronic Commerce (A Communications & Society Program Book Series) PDF | by David Bollier


Future of Electronic Commerce (A Communications & Society Program Book Series) by by David Bollier

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Strategische Produktgestaltung Marktorientierten Profitabler Produktmanagement PDF B71dddba3

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Strategische Produktgestaltung: Ansatz zur marktorientierten Gestaltung profitabler Produkte (Marken- und Produktmanagement) (German Edition) PDF




by Dirk Schmidt-Gallas : Strategische Produktgestaltung: Ansatz zur marktorientierten Gestaltung profitabler Produkte (Marken- und Produktmanagement) (German Edition)

ISBN : #382447994X | Date : 2003-12-12

Description :

PDF-b7cf5 | Dirk Schmidt-Gallas verbindet Erkenntnisse aus der Managementforschung mit verhaltenswissenschaftlichen Ansätzen des Marketing und entwickelt ein Modell zur Integration der strategischen Rahmenbedingungen des Unternehmens in die Produktgestaltung…. Strategische Produktgestaltung: Ansatz zur marktorientierten Gestaltung profitabler Produkte (Marken- und Produktmanagement) (German Edition)


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[Pub.23qUb] Strategische Produktgestaltung: Ansatz zur marktorientierten Gestaltung profitabler Produkte (Marken- und Produktmanagement) (German Edition) PDF | by Dirk Schmidt-Gallas


Strategische Produktgestaltung: Ansatz zur marktorientierten Gestaltung profitabler Produkte (Marken- und Produktmanagement) (German Edition) by by Dirk Schmidt-Gallas

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Advances Global Marketing Research Anthology PDF B4e42a3cb

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Advances in Global Marketing: A Research Anthology PDF




: Advances in Global Marketing: A Research Anthology

ISBN : #3319613847 | Date : 2017-10-28

Description :

PDF-541a9 | This book of expert contributions provides a comprehensive analysis of contemporary global marketing issues under different international business settings. It covers a wide array of key areas of international marketing research such as cross-cultural consumer behavior, foreign market entry modes, international entrepreneurship, international marketing strategy, country-of-origin effects, internat… Advances in Global Marketing: A Research Anthology


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